Top 5 iOS Investing Apps in Europe: Q4 2020 Performance

As the final quarter of 2020 wrapped up, the investing and financial management app landscape on iOS in Europe saw various trends in user engagement and downloads. Sensor Tower's data provides a glimpse into the performance of the top five apps in this category.

Trading 212, hailing from the United Kingdom, showed a peak in weekly downloads at 60K in early November, followed by a gradual decline to 31K by year's end. Despite this drop, weekly active users increased from 289K to 331K, indicating a growing user base.

Binance: Buy Bitcoin & Crypto experienced significant growth in downloads, spiking from around 12K to 60K by the close of December. Weekly active users followed suit, climbing from 216K to 379K, showcasing a solid upward trajectory in app engagement.

Coinbase: Buy Bitcoin & Ether, with its US origins, also saw a surge in downloads from 14K to nearly 40K, while active users increased from 305K to 356K. This growth reflects a heightened interest in cryptocurrency platforms during the quarter.

Crypto.com-Buy Bitcoin,ETH,SOL observed a steady increase in downloads, ending the quarter with 30K, up from 22K. The app's active users rose from 143K to 198K, suggesting a solid retention and user growth pattern.

Lastly, eToro: Investing made social, also from the United Kingdom, witnessed its downloads grow from 12K to 30K over the quarter. The weekly active user count swelled from 266K to 347K, indicating the app's social aspect resonates well with the European audience.

For more insights into the investing and financial management app market, Sensor Tower offers detailed analytics and data. The trends in downloads and user engagement provide an overview of the sector's health and the growing European interest in financial apps as 2020 came to a close.